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MEDIALAB:
VIDEO CONTENT
Medialab approached the agency I was working for at the time with the ambition of launching a new explainer video, detailing succinctly the main features and brand pillars of the company. While there was no pre-existing video, they provided a clear set of requirements in their brief. Make it punchy, energetic and on brand.
I designed the motion graphics and edited the video which (at the time of completing) was to be the landing page for their new website. The typography and video footage was compiled and edited using a combination of After Effects and Premiere to achieve the client’s desired effect. Their fonts and colour palette were also key considerations when developing the video, ensuring we stayed true to their brand’s visual language and tone.
Tools Used:
Adobe After Effects, Adobe Premiere Pro
Contribution:
Video Editing / Motion Graphics / Branding / Sound Design